Brothers Turns 25 And Launches New Collection The ICONs

Way back when on September 17 1992, male fashion brand Brothers launched their first boutique. Now twenty-five years later, the brand is celebrating that anniversary with a new limited collection. The items in The ICONS collection are designed to be classic in style, but updated for modern tastes, including high-twist wool suits, wool-cashmere blend overcoats and cashmere sweaters.

Magnus Hultin, Head of Design at Brothers, says: “We are proud to launch an anniversary collection, which is the result of twenty-five years of experience in the world of male fashion and style. The items are classic, but updated for the season’s colours and cut. My personal favourites are the light, camel-coloured wool coat and our premium shirts with double-twisted cotton yarns and striped seams”.

The collection is out now in Brothers boutiques across Sweden, and on